Why urgency makes you blind—and tracking makes you rich.
If you want to scale sustainably, you must learn to master your traction. Most founders are sprinting with fogged-up glasses. They’re moving fast. Hustling hard. Slashing through to-do lists like it’s a badge of honor. But here's the truth: professionals control their outcomes by controlling their inputs. They don't just hustle harder—they track smarter.
Professionals master their traction. Amateurs drown in distraction.
The real game isn’t about going faster. It’s about tracking the 1% of inputs that actually move the needle—then doing them again and again until the results compound into something unfair.
Compounding makes you rich. But traction makes it inevitable.
Backed by Science
James Clear said it best:
“Habits are the compound interest of self-improvement.”
— Atomic Habits
I’ve read Atomic Habits over 30 times. (Yes, thirty.)
Why?
Because it’s not a book about habits. It’s a blueprint for identity change, written in code. And at the core is this principle:
1% better each day doesn’t just add up.
It compounds into breakthroughs you can’t even imagine yet.
Add to that the MIT Sloan Management Review study (2023), which found that founders who actively track their top 3 growth inputs weekly outperform their peers by over 25% in consistent revenue gains. Not because they do more—but because they repeat what works.
And here’s what most don’t realize:
Neuroscience shows that urgency activates the amygdala—your brain’s threat response center—which blinds you to long-term strategy and shrinks your foresight (Stanford, 2021). In other words:
The more reactive you are, the more you miss what actually matters.
How to Apply It
Here’s how to shift from reactive motion to compounding traction:
1. Track the Inputs, Not the Outcomes
Stop obsessing over results. Start tracking the repeatable causes.
Ask:
- What actions produced 80% of my wins last month?
- What made money, moved the mission, or multiplied leverage?
Then systematize them. Protect them.
2. Anchor to Identity
“You only follow through on who you believe yourself to be.”
If you want to lead like a pro, you can’t wait to feel like one. You track like a pro before the results arrive.
Even if it’s just:
- A weekly review of your 3 key inputs
- A tally mark after each focused work sprint
- A 3-minute journal asking “What moved the needle today?”
The act of tracking is an identity reinforcer. It whispers:
“This is who I am now.”
Want to go deeper on this? Check out our full breakdown on 5 Ways to Build a High-Performance Team for Effective Leadership.
3. Build a System That Compounds
Ask yourself:
If I did this small thing every day for 100 days…
What would compound?
That’s your golden thread. Make it easy to repeat, hard to avoid, and visible to your future self.
Quick Action Challenge
The 1-Hour Traction Test
Today, block out 60 minutes.
- Choose one input you think drives growth.
- Eliminate every possible distraction.
- Work on that input, full focus.
- At the end, write down:
- What happened?
- What didn’t happen?
- Did it actually matter?
Bonus tip: Set a 24-hour calendar reminder to do this again tomorrow.
Expert Insight
“You do not rise to the level of your goals.
You fall to the level of your systems.”
— James Clear, Atomic Habits
Most founders don’t fail from lack of effort.
They fail from lack of repeatability.
Urgency burns bright—but consistency compounds quietly.
Closing Thought
You don’t need more time.
You need more traction.
So ask yourself:
Where am I compounding distraction instead of compounding focus?
The next level isn’t louder. It’s quieter.
It’s what you repeat when nobody’s watching.
Recommended Tool: The Tally Tracker
Use a whiteboard, a Notion table, or a pocket notebook.
Every time you execute a high-leverage input, add a tally.
Not to measure productivity—but to reinforce identity.
Neurologically, this micro-reward taps the brain’s dopamine system and wires the habit loop tighter with every tick.
Call to Action
What’s your 1% input this week?
Hit reply and tell me what you’ll track for the next 5 days.
I’ll share some of my own, too.